Welcome to my site.
I started my writing career creating print ads and commercials as
a junior copywriter at a New York ad agency. ( I know this sounds like I’m
borrowing from a certain award-winning television series but sometimes fact is stranger than fiction.)
Later I decided to enter the corporate world and added developing direct response campaigns and corporate communications to my repertoire.
Then, after establishing my own business, Wendy Lalli, Ltd., in 1997,
I branched out into public relations and journalism, writing pieces for
the Chicago Tribune, and a column for 25 other newspapers around
Chicago. Today much of my work centers on creating copy content,
articles, and blogs for a wide range of client Web sites. All in all, I think it’s
fair to say that my experience could define “Integrated Communications.”
With that in mind, I hope that you’ll find the work on this site creative, intriguing and applicable to whatever project you may be considering me for.
